MUSICARES PLANS DAY OF VOLUNTEERING
On 4/26 MusiCares will hold the second iteration of The Day That Music Cares, an initiative that encourages music professionals and fans to volunteer.
Last year’s effort saw more than 1.4k members of the music community take action with MusiCares and other participating Grammy organizations, including the Recording Academy, Grammy Museum, Latin Recording Academy and the Latin Grammy Cultural Foundation.
Songwriters and sound engineers, touring crews and record label employees joined forces with music fans to support causes close to their hearts—volunteering at local food banks, organizing community blood drives, beach clean-ups, etc.
“The Day That Music Cares unites the music community’s culture of connection and the transformative power of giving back. Volunteering strengthens bonds within communities and reinforces mental health,” said MusiCares Executive Director Laura Segura. “Together in this shared mission, we're harnessing the power of music to make a difference."
Included among this year's partners are Starbucks, whose financial contributions amplify The Day That Music Cares' message, and iHeartMedia, leveraging in-kind promotion to spread awareness across their platforms. More info is here.
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