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Tuesday, November 21, 2023

MORE VIDA: TOWERS TEES UP AN LP

One World/Warner Latina's Myke Towers is set to drop a 23-track LP on 11/23. Titled LVEU: VIVE LA TUYA... NO LA MÍA, the new album arrives on the heels of the Puerto Rican star's elevation as a hitmaker and headliner.

Towers' next project follows the biggest smash of his career, "LALA," which is still locked in Spotify global's Top 25 as it approaches 150 consecutive days in the Spot Top 200. Per the streamery's pre-save capsule, "LALA" is on the new album.

The rapper made the most of a blockbuster summer by embarking on his biggest North American trek yet, La Vida Es una Tour, which wraps this weekend at Kaseya Center in Miami.

News that S10 boss Brandon Silverstein will run a 10k on Thanksgiving morning while simultaneously tracking "LALA" streams couldn't be confirmed at press time.

Watch the teaser for the album below.

TAGS: Myke Towers | One World | Warner Latina | LALA | LVEU: Vive La Tuya | Puerto Rico | Latin | Brandon Silverstein | S10
BRANDON SILVERSTEIN PUB SECURES A GENT! AGREEMENT
MYKE MAGIC
MYKE TOWERS OVER THE COMPETITION
WARNER LATINA LEVELS UP
"LALA" LAND
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